Landen has secured Secretary’s Environmental Assessment Requirements (SEARs) for its 2.5-hectare Memorial Drive site at Bella Vista, marking a key milestone on the NSW Government’s Tier 1 Transport-Oriented Development (TOD) Accelerated State Significant Development Application (SSDA) Pathway.
Fast-tracking a landmark precinct
After receiving rezoning approval in November 2024 for their initial plans for 224 apartments, Landen acted swiftly to capitalise on an uplift in Floor Space Ratio (FSR) from 1:1 to 1.9:1. This transformative change effectively doubles the project’s yield, creating the potential for 471 homes in a vibrant and sustainably designed community.
Landen took only three months to turn around a completely reimagined design, ensuring the precinct aligns with the latest planning and sustainability benchmarks.
Shane Harding, Head of Property at Landen, said the milestone demonstrates the government’s recognition of the project’s planning merit and contribution to housing and infrastructure delivery.
“This is a major step forward for Bella Vista and a clear endorsement of the project’s significance. The SEARs process ensures that every element of our proposal – from housing density to transport infrastructure and environmental sustainability – is assessed at the highest level. It is an opportunity to refine and strengthen our vision, ensuring we deliver a well-planned, highly connected, and sustainable precinct.”
What receiving SEARs means for the Bella Vista project
- Recognition of the project’s strategic importance – The NSW Government has confirmed that this is a State Significant Development (SSD), meaning it has the potential to shape the urban landscape at a regional level.
- Triggers the Environmental Impact Statement (EIS) process – Landen will now undertake detailed environmental, transport, and social impact studies to ensure the project delivers measurable benefits for future residents and the broader community.
- Sets a framework for government and public consultation – The SEARs process involves collaboration with key government agencies such as Transport for NSW, the Department of Planning, and the Environment Protection Authority, ensuring early alignment with state planning objectives.
- Confirms rigorous sustainability and infrastructure planning – The project must address key focus areas, including:
- Traffic and transport impacts
- Biodiversity and heritage conservation
- Water and soil management
- Community and stakeholder engagement
- Sustainable design and environmental resilience
Mr Harding said Landen is committed to meeting and exceeding these requirements to ensure Bella Vista is a benchmark for responsible, high-quality urban development.
“The SEARs process provides a clear roadmap for the next stage of planning, allowing us to demonstrate how this project will enhance connectivity, create vibrant open spaces, and deliver much-needed housing in a way that is both sustainable and community-focused.”
A Well-Planned, Highly Connected Precinct
Located at 40 Memorial Avenue, the 2.5-hectare site is the largest landholding within the Bella Vista Transport-Oriented Development (TOD) precinct. Landen acquired the site in December 2024.
The project is designed to leverage the site’s unique advantages, including:
- Unmatched connectivity: Just a kilometre from the Metro and 350 metres from the Bus T-way ensuring seamless access to employment and commercial centres across Sydney.
- A balance of density and liveability: Increasing from 224 approved dwellings to 471 apartments, ensuring more homes near transport while maintaining high urban design standards.
- More open space than required: The plans provide for a Deep Soil allowance of 32.45% – more than 25 per cent above the requirement. The proposal also
- Upgraded infrastructure to support the community: The development will deliver a new bridge over Elizabeth Macarthur Creek and improved road networks, benefiting the wider area.
With an estimated $200 million investment, Bella Vista is positioned to be a leading example of sustainable, transport-oriented development in Sydney’s North West.
Landen will now progress with detailed studies, public consultation, and preparation of an Environmental Impact Statement (EIS) before lodging its formal SSD application.
Learn more about 40 Memorial Avenue, Bella Vista.
In today’s property market, buyers often worry about unexpected delays, price hikes, or cancellations, which have become all too common.
Buyer experiences, such as those shared recently in the news, highlight the frustration they feel when developers change terms after contracts are signed, delay construction indefinitely or fail to deliver on their promises.
At Landen, we understand these concerns, and we want to reassure our buyers—current and future—that their experience with us will be different.
Landen’s commitment
Landen has never cancelled a sale, resold land at higher prices or pushed the burden of rising construction costs onto buyers.
Even as we experienced challenges, including the impacts of COVID-19 and rising costs of materials, we absorbed any additional expenses to protect our buyers from financial stress.
Our priority is ensuring that buyers get exactly what they were promised, at the price they agreed to, without unexpected changes.
If there are unavoidable land registration and settlement delays due to factors beyond our control, we communicate with our buyers promptly, so they aren’t left feeling anxious about their investment.
Transparency and support throughout the buying process
Purchasing unregistered land or an off-the-plan home can feel overwhelming, but the Landen team is here to simplify the process with transparent, honest communication from start to finish. Our contracts comply with the Unfair Contract Terms (UCT) Regime, ensuring our agreements are straightforward and protect buyers from unexpected clauses or penalties.
We provide comprehensive guides and have a dedicated sales team ready to explain contract terms. With our head office located in Norwest, near several of our projects, we’re always happy to meet for face-to-face discussions.
We also strongly recommend that buyers engage their own solicitor to review contracts independently, ensuring they fully understand the terms before moving forward.
Communication is key to our process. We keep buyers informed throughout land registration and construction phases via regular email and video updates, helping them plan with confidence. If there are any delays caused by weather or supply chain issues, we communicate this promptly.
Tailored offerings for your new home
For select land estates, we’ve partnered with some of Sydney’s most dependable and reputable builders—North Homes, Domaine, McDonald Jones and Mojo Homes—to offer curated home-and-land packages that deliver the exceptional quality and steadfast reliability that our future residents can rely on.
In addition, some of our Estates offer spec builds, which allow buyers to pay an initial deposit upfront for both the land and home, with the balance due only upon completion. This provides flexibility for those looking to move in sooner, without the financial burden of ongoing payments during construction.
For our integrated home and land estates, such as Marsden Park and Norwest, we collaborate with premium builder, North Homes to ensure a seamless experience from purchase to completion. Throughout the build process, regular updates are provided to keep buyers informed and reassured via a dedicated client portal.
Our track record and exciting future projects
Landen is proud of the estates we’ve delivered and the projects we’re currently working on.
Our Box Hill Estate 1 is completed, with 95% of homes finished and residents already living in this thriving community. At Rouse Hill, homes are under construction in Stages 1 and 2, and land registration is on the horizon for our Marsden Park and Box Hill Estate 2.
Our Norwest, Oakville, Grantham Farm Claremont Meadows Estates are all currently under construction and progressing well with registration expected in Q1 and Q2 2025.
We have exciting projects in the pipeline, including estates in Wyee, North Kellyville and Kenthurst, as well as further stages in Bringelly and Orchard Hills. In addition, we’re expanding into apartment projects in Bella Vista and Norwest and an industrial site in Cecil Park.
We only bring projects to market when we’re fully prepared to deliver them on time and as promised—ensuring that buyers never experience the disappointments others have faced in the broader market.
Questions? We’re here to help
If you have any questions about our developments, land registration, contracts, or anything else, please reach out to our team.
We’re here to support you every step of the way and ensure you feel confident and informed about your investment.